About Ralph Paglia

November 30, 2008 — Leave a comment

Ralph Paglia You

Director – Digital Marketing at ADP Dealer Services

Location
Phoenix, Arizona Area
Industry
Automotive
Current
Past
Education
  • State University of New York College at Buffalo
  • State University of New York at Buffalo – School of Management
  • Valparaiso University
Recommendations
155 people have recommended Ralph

Connections
500+ connections

Websites
Public Profile
http://www.linkedin.com/in/rpaglia

Summary

20+ years of leadership in information technology enabled automotive strategy and tactical implementation. Expert at development requirements, value propositions and performance measurement. Experienced in using market research to improve results from people, process and technology. Organizational development guru. Industry leader in using B2C and B2B Web 2.0 interfaces as a differentiator. Creative problem solver with history of developing new techniques later adopted as industry best practices.

– 1986 San Diego: Ralph pioneered Internet lead generation by using dial-in access to Bulletin Board Systems (BBS) with a charter enrollment in the first public access ISP (CompuServe). Generated the auto industry’s first Internet Leads by posting vehicle offers on multiple BBS’s. News of his success with these early experiments in online lead generation helped inspire creation of automotive Internet Lead providers such as Autobytel.

– 1999 Philadelphia: Ralph was part of original start-up team that launched Cyber Car, an automotive consulting organization that implemented Internet Sales processes into Ford, Lincoln, Mercury, Volvo, Mercedes-Benz, Honda, Acura, Toyota, Nissan and Infiniti dealers thoughout North America.

– 2000 Houston: Led development of Toyota eCertified dealer development program for the Gulf States Toyota (GST) Region. Facilitated Toyota eCertified Dealer workshops for over 100 Toyota dealers.

– 2001 Torrance: Created seminar and in-dealership training program, led team of 25 consultants in national dealer orientation program for Honda’s Interactive Network (iN) system roll-out all USA Honda and Acura dealers.

– 2002 Montvale: Proposed, designed and secured funding for in-dealership Internet Lead Management CRM implementation for 322 Mercedes-Benz dealers.

– 2003 Detroit: Ralph led development, wrote Scope of Work and trained over 50 RCS consultants to execute BDC driven CRM Implementations into 600 Ford dealerships.

Specialties

Development of OEM Request For Proposal (RFP) specifications, vendor response to OEM issued RFP’s, Requests For Quote (RFQ) and Information (RFI).

Supplier, OEM and Retail Development Team leadership for automotive Digital Marketing, eBusiness and CRM solutions.

Example: Supervised team of 8 Technology Assisted Selling (TAS) “Top Gun” consultants for Reynolds eBusiness program that implemented Internet Sales Departments for over 500 dealers and 20 different franchises.

Applications

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Experience

Public Company; 5001-10,000 employees; ADP; Automotive industry

March 2007 – Present (1 year 9 months)

Responsible for establishing business partnerships and alliances with Automotive OEM’s, enterprise class National Accounts and eBusiness organizations in the automotive vertical. Business development focused on defining and providing Digital Marketing solutions to car companies and dealers that accelerate and expand success in selling vehicles, parts and services using Internet based channels, strategies and tactics.

Ralph has 46 recommendations (1 manager, 19 co-workers, 4 clients, 22 partners) including:

  • Barbara Brazile, public relations/marketing manager, ford motor minority dealers
  • Irina Kremin, Business Development and Sponsorship Director, European Networking Group

Privately Held; 201-500 employees; Retail industry

August 2005 – March 2007 (1 year 8 months)

Responsible for all eBusiness and CRM related strategies and tactical operations. Supervised multiple Business Development Centers and Internet Sales Teams, including 6 middle manager direct reports supervising over 40 additional people on their teams. Developed industry leading multi-media Integrated Marketing campaigns, Digital Marketing URL portfolio of over 600 domains. Designed and implemented fulfillment channels to guide car buyers through multiple consumer characteristic based sales processes.

Ralph has 33 recommendations (1 report, 9 co-workers, 3 clients, 20 partners) including:

Public Company; 1001-5000 employees; REY; Information Technology and Services industry

February 2005 – August 2005 ( 7 months)

Account Management responsibility for American Honda Motor Co., Inc. of Torrance, CA. Responsibilities included developing scope of work and proposals from point of conception and value proposition modeling, through executive acceptance, contract and Purchase Order completion. Subsequent management and coordination of organizational resources used in contract execution, services fulfilment and products delivery.

Ralph has 28 recommendations (20 co-workers, 6 clients, 2 partners) including:

  • Daniel Rodriguez
  • Mark Dankof, Broadcaster, Writer, Editor, Consultant, Researcher, National and International News Agencies and Websites

Public Company; 1001-5000 employees; REY; Management Consulting industry

June 2002 – February 2005 (2 years 9 months)

Responsible for development of professional service delivery protocols, policies and precedures for Consultants delivering services to dealers and car companies. Led projects from initial conception through completion of contracted deliverables. OEM and Distributors served include:
– Ford
– Mercedes-Benz
– Toyota
– Honda and Acura
– BMW and MINI
– Nissan and Infiniti
– Hyundai
– Kia

Enterprise Class Automotive Retail Organizations served include:
– UnitedAuto Group, Inc.
– Asbury Automotive
– Group 1 Automotive
– (Other publicly traded retail autoe groups on NDA basis)

Dealerships and Auto Groups Ralph worked with directly include:
– Ourisman Automotive (VA and MD)
– West-Herr Automotive (NY)
– Sterling McCall Auto Group (TX)
– Red McCombs Automotive (TX)
– Jay Wolfe Auto Group (MO, IL, OH and KS)
– Richardson Investments, Inc. (NM, TX and AZ)
– Sheehy Automotive (MD and VA)
– Koons Auto Group (VA and MD)

Ralph has 18 recommendations (14 co-workers, 2 clients, 2 partners) including:

Public Company; 1001-5000 employees; REY; Management Consulting industry

May 2000 – June 2002 (2 years 2 months)

Ralph led the Technology Assisted Sales (TAS) Consulting Team which delivered specialized eBusiness Consulting, Training and Implementation services to retail automotive dealerships throughout North America. Ralph and his team engineered and implemented hundreds of Internet sales Departments and Business Development Centers (BDC) throughout the U.S. and Canada that utilized various Reynolds technology products such as web sites, CRM applications, systems and Information technology tools including automated marketing and communication products.

Ralph has 16 recommendations (1 report, 12 co-workers, 2 clients, 1 partner) including:

  • Al Mullins, Consultant Mgr, Half-a-Car/Reynolds & Reynolds
  • Tom de Encio, CRM SOLUTIONS CONSULTANT – Southern California, Reynolds & Reynolds purchased by UCS

Privately Held; 201-500 employees; Management Consulting industry

October 1999 – May 2000 ( 8 months)

Ralph was one of the original 30 consultants that launched the Cyber Car eBusiness Consulting division within the HAC Group of Wynnewood, PA. Duties included delivery of professional consulting services to Ford, Lincoln, Mercury and Volvo dealerships throughout North America under contract with the Ford Motor Company. Ralph set up and brought operational over 100 Internet Sales Departments at U.S. and Canadian dealerships during his tenure as a Cyber Car eBusiness Consultant.

Ralph has 14 recommendations (1 manager, 10 co-workers, 1 client, 2 partners) including:

Privately Held; 501-1000 employees; Retail industry

May 1998 – May 1999 (1 year 1 month)

Responsible for Recruiting, Hiring and Training of Variable Operations personnel for Red McCombs Ford, Red McCombs Toyota and Red McCombs Used Car Super Center in San Antonio, Texas. Developed career paths and managed transfers of personell amongst sales departments, Finance and Insurance, as well as sales management teams.

Privately Held; 51-200 employees; Wholesale industry

1991 – 1996 (5 years)

Privately Held; 51-200 employees; Retail industry

March 1986 – March 1988 (2 years 1 month)

Managed delivery and sales of Finance and Insurance products, along with aftermarket profit center for Downtown San Diego automotive retailer. Supervised staff of F&I Managers, negotiated Lender transactions and placement of Seller Assisted Installment Contracts. Responsible for Finance Profit center, legal documentation requirements for sales transactions and subsequent funding of all contracts for the sale of motor vehicles.

Privately Held; 201-500 employees; Retail industry

March 1984 – March 1986 (2 years 1 month)

Promoted into General Manager position after successfully managing various sales departments and dealerships for De La Fuente Automotive of San Diego, CA.

Privately Held; 201-500 employees; Retail industry

July 1983 – March 1984 ( 9 months)

After successfully tranisitioning D’ Imports to profitable operations, Roque De La Fuente granted Ralh’s wish to be transferred back to San Diego and put in charge of the Kearny Mesa VW-Peugeot sales department.

Privately Held; 11-50 employees; Retail industry

June 1982 – June 1983 (1 year 1 month)

Promoted and transfered to De La Fuente Automotive’s El centro, CA retail dealership with franchises from VW, Porsche, Audi, Peugeot and Honda.

Privately Held; 201-500 employees; Retail industry

March 1981 – June 1982 (1 year 4 months)

Initially hired as a sales representative, Ralph was soon promoted to “Sales Director” responsible for hiring and managing a team of sales rep’s and “closing” their deals.

Recommendations For Ralph

“Ralph is a very professional businessman. He is detailed and thorough when making his presentations. Ralph’s professionalism will surely allow him to rise to the top. I am sure that any automotive business would be happy to use Ralph’s services. I highly recommend him!” October 14, 2008

Barbara Brazile, public relations/marketing manager, ford motor minority dealers
was with another company when working with Ralph at ADP Dealer Services

“Now after several years working with Ralph Paglia I can tell that he contributed enormously to the success of our annual Automotive CRM conference in California. He became a part of the event by engaging in the research, helping to find the best speakers and driving attendance from key strategic thought leaders within the automotive vertical. Ralf is a top speaker; his presentations are full of great tips and useful advices, very engaging, enthusiastic and extremely practical. As a person he is one of my favorite persons to work with: full of great ideas, positive energy and “always happy to help” attitude. I recommend Ralph as an engaging speaker and valuable business partner, easy and pleasant to work with.” September 5, 2008

Irina Kremin, Business Development and Sponsorship Director, European Networking Group
was a consultant or contractor to Ralph at ADP Dealer Services

“Leading by exemple and getting his hands dirty just to understand every technical facets don’t scare Ralph. He is not only a great speaker, he is a real leader in the automotive industry!” August 9, 2008

Stephane Johnson, Search Marketing Specialist, ADP / BZ Results
worked indirectly for Ralph at ADP Dealer Services

“Ralph is a fount of information and knowledge with a contagious passion for innovation and the business éclat to back it up. It was an honor to converse with and learn from Ralph.” June 5, 2008

Top qualities: Personable, Expert, Good Value

Nick Cybela
hired Ralph as a IT Consultant in 2007

“I have observed first hand Ralph’s amazing ability to demonstrate his exceptional writing & teaching skills, this enables Dealers a refreshing view how to handle different complexities within their CRM systems. He is a true visionary & expert in his field. I have the pleasure of calling Ralph my colleague.” March 12, 2008

Jim Bernardi, President, AutoPro Training & Marketing Solutions
worked with Ralph at ADP Dealer Services

“Ralph is one of the most knowledgeable and pro-active people I have ever met! His energy and enthusiasm are almost overwhelming at times! All I can say is give him a project or a direction and get out of the way! Please call me direct if you have any questions. Ken Bittner” March 10, 2008

Ken Bittner, Senior Training Consultant, HAC Group
worked with Ralph at ADP Dealer Services

“I am a FOR (friend of Ralphs) Ralph has earned my respect and admiration for the time and energy he has given me in our short time of friendship and business relations. Thank you Ralph!” February 25, 2008

Top qualities: Great Results, Expert, High Integrity

Allan VerBouwens
hired Ralph as a Business Consultant in 2007

“I would defer my opinion and expertise on any issue regarding technology, processes and Internet opportunities to Ralph with the clear conscience and confidence of knowing that he is the expert. His diverse background and selfless sharing of best practices with collegues and clients has earned him my respect and continued support – and I suggest that you lend him yours!” January 19, 2008

Philip Zelinger, President, Ad Agency Online, L.L.C.
was with another company when working with Ralph at ADP Dealer Services

“Ralph is one of the most intelligent and outside the box thinkers that I know in the automotive space.” October 10, 2007

Mark Burack, Executive Vice-President, Liquid Motors, Inc.
was with another company when working with Ralph at ADP Dealer Services

“What can you say about Ralph? Well, for starters, he’s my personal friend as well as a peer and business associate. Ralph is the consummate professional. An expert in technology marketing applications, especially in the retail automobile industry. More so, he is a master realtionship-marketer. So many people talk a good game and then, they can’t produce results on the firing line. Ralph will dive in on any project and work side-by-sde with those he is teaching. My friend and well-respected 21st century car-guy…Ralph Paglia. JIM” August 27, 2007

Jim Ziegler, CSP, HSG, President, Ziegler Corporations
worked directly with Ralph at ADP Dealer Services

“I have been very impressed with Ralph’s innovation in terms of analyzing department and company performance. Frankly, I have never seen such comprehensive performance studies, and it has proven to be incredibly useful to us in our relationship with Ralph. I have no hesitation in recommending Ralph to the right company that can utilize his wide skillset. If I thought I could afford him, I would hire him myself, and I say that with the slightest jest.” June 21, 2007

Clyde Dicks, Partner, Auto Lead Exchange
was with another company when working with Ralph at ADP Dealer Services

“Ralph has the insight and understanding of dealership internet department scalability that impacts the outcome of the same. His outward thinking and overall grip of ecommerce applications (as it applies to the automotive industry niche) is what will create the future for the industry; as a whole. As the industry evolvess – and is ready for integrated internet applications that produce results – Ralph will be an advocate. More than likely – Ralph will know which applications and products will provide the results necessary to keep his name synonomous with automotive e-commerce success.” June 15, 2007

Eric Hinkle, President, VinStickers, LLC
was a consultant or contractor to Ralph at ADP Dealer Services

“Ralph is truly one of leaders in this industry. Spend some time with Ralph and you will come away with knowledge insight and the benefit of experience. You couldn’t ask for a more purposeful and passionate partner in the digital realm.” June 4, 2007

David Harris, Internet Manager, American Suzuki Motor Corp
was with another company when working with Ralph at ADP Dealer Services

“Ralph was the kind of person that you wanted to have as a resource. He was in touch with customers and had a clear understand of their pain points and how our products and services could bring value. He always had a good handle on how our competition was doing in comparison to our own product roadmap.” May 28, 2007

Mark Gruenberg, Technology Product Manager, Reynolds and Reynolds
worked with Ralph at ADP Dealer Services

“Ralph is one of the most knowledgeable automotive professionals I know. He has worked in most aspects of the business from retailer, OEM, service provider and independent consultant. His years of experience are immediately apparent when you speak with him. Ralph is someone I would always want on my team – not the opposition! Whatever he does he is successful at!” May 24, 2007

Arlene Clements, Account Director, Reynolds and Reynolds
worked directly with Ralph at ADP Dealer Services

“Ralph is unmatched in his understanding of web-based tools and how web-based products and features create value and profits for an auto store. Ralph not only knows these products but he is adept at their application and in utilyzing their function(s) to increase sales and performance. He is both proficient and efficient in using new technologies as they relate to e-business and their effect on an auto dealership’s bottom-line” May 21, 2007

Jeff Ward, Owner, Rhino Advantage Inc.
was with another company when working with Ralph at ADP Dealer Services

“Ralph gets it. He doesn’t just talk about what people should be doing, but he actually does it. Ralph fundamentally changed a dealership’s entire business by evolving them from a traditional print advertising plan to a fully integrated digital plan with a pipeline to a 24 person business develop center that turned the digital handraisers into customers.” May 21, 2007

Matt O’Mara, Founding Partner, Topolewski, LLC
was with another company when working with Ralph at ADP Dealer Services

“One of the most knowledgeable automotive e-commerce guys I know. Has the background and knowledge to both manage and teach e-commerce in automotive.” May 14, 2007

David Wassmann, Owner, MotorAlley, LLC
worked with Ralph at ADP Dealer Services

“Ralph should be outstanding in his new role at ADP. Anytime you can combine passion, enthusiasm, and down in the trenches skill you win. Ralph brings many years of Theory, followed by many years of practice to his new position. Good catch ADP.” May 2, 2007

Tim Clay, Managing Partner, Clickmotive
worked with Ralph at ADP Dealer Services

“Ralph sets the standard in working in new media. He has a complete understanding of how consumers digest information as well as how they shop. If more marketers could just understand the digital like Ralph does, they would be much more successful. Ralph is way ahead of most marketers.” April 2, 2007

Gary Topolewski, Owner, Topolewski, LLC
worked indirectly for Ralph at ADP Dealer Services

“Ralph has demonstrated an exceptionally high level of expertise in the field of automotive CRM/E Commerce. He is considered by his peers and competitors in this field to be the model of innovation and organization. He is a tireless worker, sincerely dedicated to make every business venture a success and the example for others to follow. Processes and systems that work are his trademark. Listen closely…..this man has a lot to offer!” April 2, 2007

Chris Milosek, Facilitator, Maritz Inc
was a consultant or contractor to Ralph at ADP Dealer Services

“Ralph is extremely knowledgeable of the tier 1/2/3 businesses and digital marketing. His clients will benefit greatly from his insight.” April 1, 2007

Rob Bollinger, SVP, Local Digital Media Strategy, Jumpstart Automotive Media
was a consultant or contractor to Ralph at ADP Dealer Services

“Ralph has been a very vital part of my work in the business. He is always willing to help out and I value his opinion and thoughts. I hope to work with him in the future. Best of luck to him in the future and I know he will be a great addition to the ADP team. Andee Joyce” April 1, 2007

Andee Joyce, Regional Sales Manager, CDM Data/ Kelley Blue Book
was a consultant or contractor to Ralph at ADP Dealer Services

“Ralph was a great asset to the team at Reynolds and was really missed when he moved back to retail.” March 30, 2007

Paul Whitworth, VP, Information Services, Reynolds & Reynolds
managed Ralph indirectly at ADP Dealer Services

“Ralph is an exceptional individual. He is always very thoughtful about the advice and recommendations he gives. In addition, he is as knowledgeable as anyone I have ever met when it comes to knowing and understanding e-commerce for automotive dealerships. In his new position, he will be able to shape and define the logical next steps in successful automotive retail processes. Anyone who has the opportunity to visit with or hear Ralph speak should take the opportunity to do so. It will be time well spent.” March 30, 2007

Gary Montoya, General Sales Manager, Sunset Chevrolet
was with another company when working with Ralph at ADP Dealer Services

“Ralph is an veteran when it comes to anything relating to digital automotive marketing. He is a firm believer in creating a true partnership between an agency or vendor and the dealership, autogroup, or OEM client. I wish him the best of luck in his new role at ADP and would highly recommend his services to anyone.” March 30, 2007

Shaun Porcar, Director of Sales, Local Digital Media Strategy, Jumpstart Automotive Media
was a consultant or contractor to Ralph at ADP Dealer Services

“Ralph has such a great reputation with the OEM’s – he can open doors that many people can not.” March 30, 2007

Kim McDevitt, Manager, Reynolds and Reynolds
worked with Ralph at ADP Dealer Services

“Ralph is truly ahead of the game in the world of online automotive. Ralph’s enthusiastic approach and love for his work makes him an asset in the industry, and to his clients.” March 29, 2007

Mike Machado, Director of Sales, Jumpstart Automotive Media
was a consultant or contractor to Ralph at ADP Dealer Services

“Ralph, is true asset to ADP, it is always a pleasure to work with or against Ralph, he always brings a new challenge…” March 29, 2007

Aaron Bickart (abickart@gmail.com), Director of Sales — CRM West, Reynolds & Reynolds
was with another company when working with Ralph at ADP Dealer Services

“Ralph is a well respected man in this industry. He goes out of his way to make a difference for a friend or customer in the most positive way. It is always a pleasure to hear from Ralph.” March 29, 2007

Dolores Cruz, Reg. Sales Mgr, Dealix
was with another company when working with Ralph at ADP Dealer Services

“Ralph is a highly skilled automotive business consultant with extensive experience. He has repeatedly demonstrated a high degree of leadership. Ralphs energy level is second to none. He never quits. I have always admired Ralphs ability to quickly understand what needs to be done and how to go about creating and implementing a detailed plan of action. His specific e-commerce knowledge is among the highest in the country. I would welcome the opportunity to work with or for Ralph any time.” March 29, 2007

Paul Berends, Cyber Car eBusiness Consultant at HAC Group, Cyber Car
worked directly with Ralph at ADP Dealer Services

“Ralph is very dedicated to his career and enjoys working with others that have clear goals and objectives in place.” March 29, 2007

Randy Abrams, Sales and Marketing Specialist, The Reynolds and Reynolds Company
worked directly with Ralph at ADP Dealer Services

“Ralph is a talented individual who excels in the area of automotive operations. He is specifically effective in the area of eBusiness where he successfully assited dozens of dealers in improving their operations in that arena. He presented to small and large groups. In additiona Ralph was the lead in developing the initial lead management process for a major Asia auto manufacturer as well as the BDC processes for a major European auto manufacturer.” March 29, 2007

Jimmy Trentham, Consultant, Reynolds & Reynolds
worked directly with Ralph at ADP Dealer Services

“Ralph is an extremely detailed individual that is focused on the bottom line. He is excellent in relationship building with clients (or potential clients), and will do whatever it takes to “make it happen”. You have hired the best individual in the industry to lead ADP’s group. Al Dimperio” March 29, 2007

Al Dimperio, Auto Program Manager, Courtesy Chevrolet
worked directly with Ralph at ADP Dealer Services

“Ralph Paglia has continued to show thought leadership in the e-commerce automotive marketing and sales industry. His skills illustrate how to take an idea from concept, apply metrics for evaluating and manage to and adjust for results. He has shown the unique skills of visionary and general management in an industry that requires strategy and leadership. Ralph is an example of both.” March 29, 2007

Brad Korner, National Sales Manager, R.L. Polk & Co.
was with another company when working with Ralph at ADP Dealer Services

“Ralph has always been ahead of the curve in Digital Marketing and his new position at ADP makes perfect sense. Look for a lot more from Ralph in the near future.” March 29, 2007

Mark Blumenfeld, Product Marketing Manager – Customer Relationship Management, Reynolds and Reynolds
was with another company when working with Ralph at ADP Dealer Services

“Ralph is an outstanding automotive services professional. He has extensive experiece, both calling on OEM’s and retailers, along with real world dealer hands on retail experience. This combination is unique and extremely valuable to his perspective on how to help clients run their business for greater ROI and profitability. Raph lives this business 24/7 and has very high integrity and honesty. Ralph is a top notch professional in every way that is possible. I trust him completely.” March 29, 2007

Monte Zator, West Coast Managing Sales Director, Reynolds & Reynolds
managed Ralph at ADP Dealer Services

“Ralph Paglia has an immeasurable amount of specific industry experience and dealer trust. In his role as Director of Digital Marketing for ADP Dealer Services, Ralph will undoubtedly deliver what’s most important… quality! Proven business results follow Ralph, but possibly more important, Ralph’s character and integrity will = results for those that work with him.” March 29, 2007

Shaun Raines, Owner, Dealer Advisor
worked directly with Ralph at ADP Dealer Services

“Digital Marketing is an emerging (and still underutilized) consumer channel for a suprisingly high percentage of automobile dealerships. It will take persistent leadership on the part of DMS providers to peel away the status quo and stubborn resistance to change. Ralph’s experience, vision and technical prowess ideally position him to help open new digital markets and business opportunities for ADP. These are challenging times in the auto industry. More than ever, an infusion of fresh ideas and energy is critically needed. I can’t wait to see what Ralph will soon be delivering on behalf of his clients.” March 29, 2007

Bill Pike, Dealer Communications & Marketing, American Honda Motor Co. Inc.
was with another company when working with Ralph at ADP Dealer Services

“Ralph Paglia has been a mentor and a compatriarte. I have nothing but the utmost respect for this gentlemen and what he has been able to teach me. When it comes to thinking outside the box and not being afraid to try new things, Ralph is certainly that guy. I confide in Ralph for his expertise and his wealth of knowledge in an effort to assist us with our growth. I truly value his insight and his teachings – it has certainly made me more valuable at this company. He is a definite asset to any company. I am grateful to have crossed paths with him and look forward to a long friendship for the future.” March 29, 2007

Clint Stevens, Business Development Director, Stampede Pontiac Buick GMC
worked with Ralph at ADP Dealer Services

“Ralph is an excellent asset to any company. Ralph is motivated and holds the knowledge necessary to increase any business financially. Rlaph has strong relations with decisions makers and is the perfect person to be a front person for any business.” March 29, 2007

Heather Kane, Regional Sales Manager, Dealix
was a consultant or contractor to Ralph at ADP Dealer Services

“Ralph is a innovator with tremendous follow up skills. He has a knack for taking something complex and making it simple.” March 29, 2007

Top qualities: Great Results, Personable, Creative

Daniel Rodriguez
hired Ralph as a Business Consultant in 2005, and hired Ralph more than once

“Ralph is a very unique individual in the world of CRM and Internet Sales Marketing. We engaged him as part of team to coordinate nationwide Internet Sales training for all Infiniti dealerships. He remains today as one of my key industry knowledge resources for CRM and Internet Marketing in the automotive marketplace.” March 29, 2007

Top qualities: Great Results, Expert, Creative

William Presley
hired Ralph as a Business Consultant in 1999

“Ralph is a detail-oriented manager who carefully monitors the balance sheet without losing sight of the strategic objective. His approach has always produced exceptional results and have set the standards for others to measure by.” March 29, 2007

Kevin Stockton, Business Consultant, Reynolds & Reynolds
worked indirectly for Ralph at ADP Dealer Services

“Ralph is a senior leader in dealership internet marketing, is a trend setter for new ideas and concepts and an accomplished speaker and presenter. I highly recommend Ralph Paglia.” March 29, 2007

Jody DeVere, President, AskPatty.com, Inc.
worked directly with Ralph at ADP Dealer Services

“Ralph has always been well ahead of the bell curve in dealer development and technology. Ralph is the “Go To Guy” to get things done and answers regarding the dealership business needs, requirements and process.” March 29, 2007

Brendan Shea, Sales, Who’s Calling Inc.
was a consultant or contractor to Ralph at ADP Dealer Services

“I worked with Ralph at Courtesy Chevrolet and personally witnessed his tireless dedication to the dealership. Not only dedicated but also one of the most knowledgable I have come across within his area of expertise. BRILLIANT….” November 8, 2008

Lisa Sarata, Customer Service Director, Courtesy Chevrolet
worked with Ralph at Courtesy Chevrolet

“Detailed and conscientious executive with top moral and ethical standards” August 6, 2008

Steven J Hollosi, General Manager, Ford of Ocala
worked with Ralph at Courtesy Chevrolet

“Ralph is one of the few individuals who truly excel in the automotive eCommerce industry. I have worked with Ralph in getting invaluable advice on what works, and what does not in this fast moving internet market. Ralph has also helped me with providing input to our online sales strategies which have helped us to sell more cars. I look to Ralph as a leader in this field, and he has my highest recommendation!” November 6, 2007

Kevin Frye, eCommerce Director, Jeff Wyler Automotive Family
was with another company when working with Ralph at Courtesy Chevrolet

“Simply put Ralph Paglia is the top in his field. I hold him in very high regards as a professional and a friend.” September 24, 2007

Tom Seely, E Commerce Mgr, Arnell Auto Group
worked with Ralph at Courtesy Chevrolet

“In 12 years Retail Automotive Management experience, Ralph is preeminent expert on Retail Automotive “ECommerce” productivity, systems. Combine this with attentive, personal management style. Makes going to work both profitable and fun.” March 29, 2007

Terrence Ferrante, CRM MANAGER, Courtesy Chevrolet
reported to Ralph at Courtesy Chevrolet

“Ralph is fantastic! A definite thought leader in the Automotive Internet space. He is a great resource for anything Google or Yahoo! related. I have seen him speak at many automotive industry events.” March 14, 2007

Joanne Nichols, Account Planner, Google
was a consultant or contractor to Ralph at Courtesy Chevrolet

“Ralph delivered a highly professional, helpful presentation to a large group of GM faciltators. His expertise was evident and appreciated by the audience. Ralph is a skilled and talented presenter whose skill and knowledge of the internet sales process is unsurpassed. He is an asset to any organization.” March 10, 2007

Top qualities: Great Results, Expert, Creative

Barb Turino
hired Ralph as a Speaker in 2007

“Ralph is amazing. As a marketing professional, he has the rare talent of knowing how to connect with potential customers. Ralph knows how to make marketing messages relevant, therefore effective. I know his methods have definitely increased the number of satified customers at Courtesy Chevrolet. In fact, his success at Courtesy has other automotive retailers asking “how are you guys doing that?”” March 5, 2007

Gary Topolewski, Owner, Topolewski, LLC
worked directly with Ralph at Courtesy Chevrolet

“We had a lot of fun gaining Ralph as a customer because he is known as one of the leading eBusiness Directors in the industry- we were pleased he saw enough merit in Loyalty Driver to begin using it. I have always been impressed with Ralph’s willingness to share his knowledge for the greater good of his colleagues- he regularly speaks at industry functions and trade shows. He has also exhibited a great willingness to learn how to use every inch of our eNewsletters for the good of his dealership. Particularly in the world of auto dealer online marketing, Ralph is a dynamo. There are few best practices we preach that I haven’t seen him already doing. He is a leader in his field and an all around good guy who is a pleasure to have as a customer and as a colleague.” March 5, 2007

Brian Epro, Director, Automotive Services Group, IMN, Inc.
was a consultant or contractor to Ralph at Courtesy Chevrolet

“RALPH IS A HIGHLY QUALIFIED,VERY INOVATIVE MANAGER. HE CONTRIBUTES SIGNIFICANTLY TO THE OVERALL SUCESS OF THE DEALERSHIP.” March 5, 2007

Bob Carter, HUMAN RESOURCES DIR., COURTESY CHEVROLET
worked directly with Ralph at Courtesy Chevrolet

“Courtesy Chevrolet is one of our most interesting customers. There are few stores, if any, that are as advanced as Courtesy in their analysis of lead providers. Under the leadership of Ralph Paglia, Courtesy has a remarkable handle on what our leads are doing for them, and we constantly point to Ralph as an example of how an Internet department ought to be run.” March 5, 2007

Clyde Dicks, Owner, Auto Lead Exchange
was a consultant or contractor to Ralph at Courtesy Chevrolet

“Ralph Paglia is a one of a kind! I have asked Ralph for recommendations on a pay plan for my BDC, Tools and process he uses to run his very detailed oriented Successful BDC. He is the only one I know that knows what it takes to run and manage a BDC. The #’s his store produce on an ongoing basis month after month is PROOF enough. Keep up the Excellent work Ralph and try to slow down on your ideas so maybe some of us other small BDC’s might have a chance to keep up.” March 5, 2007

Alvin Newton, Business Development Manager, Bob Baker Chevy Subaru
was with another company when working with Ralph at Courtesy Chevrolet

“Ralph is a great source of knowledge and inspiration when it comes to Automotive CRM. He understands how to translate his knowledge and experiences into success and is always looking to expand his expertise through new projects, taking on every challenge on the way. Besides that, Ralph also is a great speaker and knows how to bring his views across while keeping his listeners on the edge of their seats.” March 5, 2007

Jens Cornelissen, Senior Conference Producer, European Networking Group – E.N.G.
was with another company when working with Ralph at Courtesy Chevrolet

“When it comes to CRM, process and execution, there is not one single person better than Ralph. He has become an ally, a mentor and a coach and has helped our dealership get to the next level. I value the knowledge he has passed along to me it has certainly helped us. I would recommend Ralph to any company or dealership wishing to adopt a highly effective and dynamic best practice strategy.” March 5, 2007

Clint Stevens, Business Development Director, Stampede Pontiac Buick GMC
was with another company when working with Ralph at Courtesy Chevrolet

“It is always great to work with someone you can learn from. I don’t know many people who know more about the car business than Ralph does. He is straight shooter (which I respect) and is always great to work with. I look forward to working with him for years to come.” March 5, 2007

Mark Cosmas, Senior Acct Executive, CBS Outdoor
was a consultant or contractor to Ralph at Courtesy Chevrolet

“Ralph is a great manager. He works well with people and has the technical skills and comprehension to keep his business in the now. Ralphs skills and task management has incresed sales at Courtesy Chevrolet. The numbers do not lie and Ralph has shown that by staying ahead in business and beating out the competition. Ralph is an assest to any company that wants to move ahead as an organization and stay on top of goals.” March 5, 2007

Heather Kane, REgional Sales Manager, Dealix
worked with Ralph at Courtesy Chevrolet

“Ralph is a self motivated individual who has excellent creative ideas and strategies for his dealership newsletter (where he is a client of mine). Working with Ralph is a great pleasure as he always knows what he wants.” March 5, 2007

Top qualities: Personable, Expert, Creative

Dana Schaeffer
hired Ralph as a Client Services in 2006

“Ralph is a detail oriented business director who does not lose sight of the bottom line. he was a pleasure to work with and for, and would highly recommend in any business matter.” March 4, 2007

Duane Phillips, salesperson, Courtesy Chevrolet
worked indirectly for Ralph at Courtesy Chevrolet

“Ralph is a known and published forward thinking industry leader. Ralph’s internet marketing techniques have been adopted by successful e-Commerce directors around the country.” March 4, 2007

Daniel Maynard, National Sales Manager, Kelley Blue Book
was a consultant or contractor to Ralph at Courtesy Chevrolet

“I have worked closely with hundreds of owners, GMs, managers & directors of franchise auto dealerships over the last 12 years and I can attest that Ralph Paglia is unique and without equal in his proficiencies & expertise in all areas of e-business within an auto store. Any company looking to walk safely through the “minefields” that are scattered everywhere relating to auto store e-business and investment opportunities will “thank their lucky stars” if they have the privilege to utilyze Ralph’s wisdom & informed direction.” March 4, 2007

Jeff Ward, Owner, Rhino Advantage Inc.
was a consultant or contractor to Ralph at Courtesy Chevrolet

“Mr. Paglia is an accomplished and process oriented manager in the field of automotive CRM/eBusiness. His expertise is widely known and respected throughout the industry. His recent success at Courtesy Chevrolet-Phoenix, AZ has been recognized by General Motors Corp and Maritz Inc. as the benchmark model for other GM dealers to follow.” March 4, 2007

Chris Milosek, Facilitator, Maritz Inc
was a consultant or contractor to Ralph at Courtesy Chevrolet

“Ralph is absolutely one of the current pioneers of the successful ebusiness strategy at the dealership level. During the time my company has had the priviledge of providing digital marketing solutions for Courtesy Chevrolet, I know Ralph as an individual who truly cares about the employees and business partners he works with on a daily basis. Most importantly he has been able to draw on his extensive industry experience from all 3 tiers to become a true evangelist for the ebusiness paradign shift that is occuring in today’s automotive market space. Ralph is also a generious and insightful presenter and is always more than willing to share his knowledge with other professionals for the betterment of the online automotive marketplace.” March 4, 2007

Shaun Porcar, Director of Sales, Local Digital Media Strategy, Jumpstart Automotive Media
was a consultant or contractor to Ralph at Courtesy Chevrolet

“Ralph Paglia is an expert and innovator on internet sales department and BDC best practices for automotive retailers. He is one of the automotive industry top notch speakers, trainers and presenters on how to sell more cars and service by leveraging the power of the internet.” March 4, 2007

Jody DeVere, President, AskPatty.com, Inc.
was with another company when working with Ralph at Courtesy Chevrolet

“One of the most knowledgeable Internet Managers I’ve met…his track record proves it. Look forward to working together again in the future.” March 4, 2007

David Wassmann, Owner, MotorAlley, LLC
was with another company when working with Ralph at Courtesy Chevrolet

“Ralph is always on top of his game. He has shared valuable insight that has enabled us to improve our our lead sollution.” March 4, 2007

Steven Kruger, Partner, AutoLeadExchange
was a consultant or contractor to Ralph at Courtesy Chevrolet

“I have had the opportunity to work with Ralph over the last two years and his level of commitment to the success of the automotive industry has always been impressive. Ralph is among the top of his peers in our industry and has advanced experience with driving online automotive sales. Ralph eagerly and unselfishly shares his knowledge with Dealers and has been an enormous help to guiding the online direction of many General Motors Dealers.” March 4, 2007

Matthew Strickroot, Associate Director of Internet Retail Strategy, Digitas, Inc.
was with another company when working with Ralph at Courtesy Chevrolet

“Ralph has fundamentally changed the way a dealership engages with a prospective customer. He’s shrewd, smart and very generous and gracious with sharing his methodology. Ralph is a pioneer that has had led to wonderful cross-pollination with our other clients. We’re very proud of our relationship with Ralph and Courtesy Chevrolet. I am very happy to give my highest recommendation to Ralph.” March 4, 2007

Matt O’Mara, Partner, Topolewski, LLC
was a consultant or contractor to Ralph at Courtesy Chevrolet

“Ralph has been advising our company for 18 months on a project in Arizona. His knowledge of the auto industry is incredible and his understanding of Internet sales in the automotive area has been very influencial in our decision making process.” March 4, 2007

John Rang, Owner, Leading Edge Auto Refinishes
was with another company when working with Ralph at Courtesy Chevrolet

“Ralph Paglia has an incredible understanding and grasp of what it takes for an auto dealership to be successful in the arena of Internet Sales. I met Ralph at the first AAISP (Internet Sales Managers) Conference in 2006 and was impressed by his enthusiasm and energy when it comes to all things Internet. I interviewed him for a cover story in Digital Dealer magazine and found his knowledge of vendors and the management process of BDC departments to be at the expert level. He measures results and activities in a complete fashion not often seen in the industry. Any organization would most certainly view Ralph as one of their top assets.” March 4, 2007

Mark Dubis, Editor, Dealer Communications
worked with Ralph at Courtesy Chevrolet

“Ralph is considered in the Automotive Industry as one of the best eMarketing directors in the country. He is innovative and constantly striving to improve his operations and his leadership skills have attracted some of the best to his team. Internet sales are one of the most difficult in the car business but Ralph has developed a process that works and his number prove it.” March 3, 2007

Peter Martin, CEO, AskPatty.com, Inc.
was with another company when working with Ralph at Courtesy Chevrolet

“It has been my pleasure to work with Ralph in producing an article for Honda and Acura dealers on the subject of Electronic Customer Relationship Management. Ralph is an expert in this area and a source of robust information that serves the needs of the reader. Further, Ralph is a pleasure to know and work with; enthusiastic, positive and open to new ideas. He is a consumate professional.” January 15, 2007

Bill Pike, Principal, PIKE Communications – My Writing Resources
worked with Ralph at Courtesy Chevrolet

Top qualities: Personable, High Integrity, Creative November 13, 2006

Alvin Newton
hired Ralph as a Automotive in 2000

“Ralph, is an extremely intelligent and a passionate about his work, not only does he know how to get along with people, he is a very dedicated employee to Courtesy Chevrolet, he has led a team of individual to an all new level of achievements. Ralph would be my first choice, if I was building a team. Ralph is a true winner…” July 23, 2006

Aaron Bickart (abickart@gmail.com), CRM Sales Specialist, Reynolds & Reynolds
was with another company when working with Ralph at Courtesy Chevrolet

“Ralph is a innovator with tremendous follow up skills. He has a knack for taking something complex and making it simple.” August 15, 2007

Top qualities: Personable, Expert, Creative

Daniel Rodriguez
hired Ralph as a Automotive Consultation in 2005, and hired Ralph more than once

“Ralph Paglia’s work as the OEM Solutions Account Executive while at Reynolds and Reynolds was as impeccable as his reputation as a human being–a unique combination of precision and attention to detail with an orientation as a people person, negotiator, and counselor. When I need advice and counsel from a trusted consultant, he’s on the short list.” July 24, 2007

Mark Dankof, Broadcaster, Writer, Editor, Consultant, Researcher, National and International News Agencies and Websites
was with another company when working with Ralph at Reynolds and Reynolds

“I worked with Ralph at The Reynolds and Reynolds Company in the automotive forms division. Ralph is an excellent account executive, focused on details, customer requirements and specific needs of the OEM industry. Melissa Lemmon” June 25, 2007

Melissa Lemmon, Product Manager, Reynolds and Reynolds
worked directly with Ralph at Reynolds and Reynolds

“”Ralph is a passionate individual who excels in all area of automotive operations. His commitment to excellence has resulted in measurable success for any and all involved. Ralph brings a dedicated approach to solving business challenges for his clients. His focus on eBusiness has successfully assisted dealers in improving their operations in that arena. In additional Ralph was the lead in developing eBusiness process management for a major auto manufacturer worldwide.”” May 31, 2007

Kenneth Karg, Senior eCommerce Consultant, Reynolds & Reynolds
worked directly with Ralph at Reynolds and Reynolds

“Ralph brought a level of expertise and experience the the table that the OEM’s he was involved with had seldom, if ever, seen before. His dynamic abilities and his depth of relevant knowledge combined with his skill sets enabled Ralph to insure the success of both an Internet process and a BDC process for two disparate OEM’s.” March 29, 2007

Jimmy Trentham, Consultant, Reynolds & Reynolds
worked directly with Ralph at Reynolds and Reynolds

“Ralph prepares and executes with such passion that dealers from single points to major automotive groups become invigorated. Ralph employs a practical approach that allows him to affect change and he did just that while he was an OEM SPE at Reynolds.” March 16, 2007

Shaun Raines, Owner, Dealer Advisor
worked with Ralph at Reynolds and Reynolds

“Because Ralph is exceptionally skilled and knowledgeable about his customer base, I worked with him on several occasions regarding the development and implementation of several products for clients company-wide.” March 12, 2007

Lisa Maddry, Product Manager, Automark, a Reynolds & Reynolds company
worked directly with Ralph at Reynolds and Reynolds

“I hired Ralph when he was an OEM Solutions Account Executive at Reynolds and Reynolds. He is one of those rare people who are able to demonstrate both an unbridled enthusiasm for automotive retailing and a deep understanding of the processes necessary to be successful with Internet Sales & Business Development Center (BDC) management. Ralph is a student of the business and he is constantly looking for ways to improve results.” March 11, 2007

Top qualities: Great Results, Expert, Creative

Chuck Sullivan
hired Ralph as a Business Consultant in 2002

“Ralph is passionate at what he does, and is a consummate auto industry professional.” March 9, 2007

Michael Israel, Product Manager, Reynolds and Reynolds
worked indirectly for Ralph at Reynolds and Reynolds

“I had the opportunity to work with Ralph on several occasions and what a pleasure each of those was! Ralph is a true professional that truly listens to the customer to know what they want and need to help drive their business. He has a wonderful attitude and a lot of enthusiasm for anything that he does. Every customer that dealt with Ralph had nothing but complimentary things to say about him. He is one of a kind!” March 6, 2007

Kim McDevitt, Manager, Reynolds and Reynolds
worked with Ralph at Reynolds and Reynolds

“Ralph was a leader in the CRM field for Reynolds and Reynolds, always delivering results oriented strategies to our customers and sharing the process and results with internal personnel within Reynolds & Reynolds. I would highly recommend Ralph!” March 5, 2007

John Sherman, Director, Reynolds & Reynolds
worked with Ralph at Reynolds and Reynolds

“I would gladly work with Ralph any time because he is an experienced BDC Instructor and has the knowledge and experience to create and maintain any BDC or any part of it.” March 5, 2007

Daniel T Veza, Business Consultant II, Reynolds Consulting Services
worked indirectly for Ralph at Reynolds and Reynolds

“Ralph was one of the strongest consultants Reynolds & Reynolds ever had. We were sorry to lose him back to retail. Ralph has deep expertise in lead management, CRM and BDCs. He is also very good at making the best practices actionable for any auto retail environment.” March 5, 2007

Paul Whitworth, VP, Information Services, Reynolds & Reynolds
managed Ralph indirectly at Reynolds and Reynolds

“I worked with Ralph on a project with BMW’s CRM processes. I truly enjoyed working with him as he was very knowledgable about BMW and provided great insight into marrying BMW’s methodology with CRM best practices.” March 5, 2007

Jonathan Stearns, Product Manager – Implementation & Support, Reynolds & Reynolds
worked with Ralph at Reynolds and Reynolds

“I have worked with Ralph for several years on a number of projects. I have always found Ralph’s work to be of the highest quality and caliber. Ralph is an enthusiastic professional with uncompromising integrity who takes great pride in delivering a quality product.” March 5, 2007

Top qualities: Personable, Expert, Creative

Gerard Harrington
hired Ralph as a Business Consultant in 2002, and hired Ralph more than once

“Ralph brings extensive insight and experience in BDCs, internet, and overall customer communication. Combined with his enthusiam, Ralph has provided great value in setting our overall strategy and implementation in several areas.” March 5, 2007

Top qualities: Personable, Expert, High Integrity

Scott May
hired Ralph as a Automotive Retail in 2003, and hired Ralph more than once

“Ralph is no doubt among the best and most reliable Solutions Account Executive .His very strong interpersonal and leadership skills a well as an extensive international experience provide him with above average adaptation and global business skills. I recommend him with no hesitation” March 4, 2007

Aarti Sharma 700 +, Business Development, Fortune Infotech
was with another company when working with Ralph at Reynolds and Reynolds

“While we were colleagues, it was a pleasure working with Ralph. His extensive knowledge of the automotive industry is incredible. Ralph’s keen understanding of both retail and wholesale operations would prove to be valuable to any organization. Ralph is able to develop complex strategies for both OEM and retail clients. His ability to articulate and deliver these strategies is un matched. Regards, Alain” March 4, 2007

Alain Sabbah, Director, OEM Sales Group, Reynolds and Reynolds
managed Ralph indirectly at Reynolds and Reynolds

“Ralph is a visionary in the field of CRM solutions. His input as a professional will be valuable in any area of this field.” March 4, 2007

Top qualities: Personable, Expert, Good Value

Darin Wade
hired Ralph as a Business Consultant in 2004, and hired Ralph more than once

“Ralph worked effectively and creatively with our OEM partners. He had the respect and confidence of his colleagues internally and our business partners in Detroit and on the West Coast. He knows how to push the envelope and deliver results.” March 4, 2007

Christopher Morris, Sr. Director, F&I Solutions, Reynolds & Reynolds
worked with Ralph at Reynolds and Reynolds

“Ralph is very detailed,thinks through details and is very knowledgeable in the Automotive Retail space. He has an excellent work ethic and can be counted on to listen to the customer and deliver the results. I was very impressed with Ralph when I worked with him.” March 4, 2007

Robert Schaefer, Director, Reynolds and Reynolds
managed Ralph indirectly at Reynolds and Reynolds

“Ralph Paglia is one of the most knowledgeable people in this industry and has the real life experience to back up his profound knowledge.” March 4, 2007

Adrienne Reilly, Consultant/Catylst, Reynolds Consulting Service
worked directly with Ralph at Reynolds and Reynolds

“Ralph is a no nonsense professional who has passion and dedication. I highly recommend Ralph for his depth of knowledge with respect to E-business and the Automotive, Motorcycle and Marine industries.” March 3, 2007

Top qualities: Great Results, Personable, Expert

David Harris
hired Ralph as a Business Consultant in 2004

“Tremendous wealth of knowledge as it applies to dealership processes and achieving positive business results. I always found Ralph to be a great communicator, someone with a lot of passion and was interested in helping those around him to become better.” January 14, 2007

Andrew Rowberry, Sales Specialist, Reynolds & Reynolds
worked indirectly for Ralph at Reynolds and Reynolds

“I have never met someone who is so positive and energetic then Ralph. His knowledge and skills were valuable during his time with Rey/Rey. Ralph is a leader and gains instant respect and credibility with everyone he meets. Ralph is the guy that will get it done.” August 19, 2006

Randy Abrams, Sales and Marketing Specialist, The Reynolds and Reynolds Company
worked directly with Ralph at Reynolds and Reynolds

“Ralph was great to work with, he always made himself available to not only internal (Reynolds) customers, but our dealers as well. Ralph was able to work with our dealers and implement processes that really drove dealership efficiency and profitability. Ralph is great to work with – a true professional.” July 27, 2006

Becky Caldwell, Product Manager, Reynolds and Reynolds
worked with Ralph at Reynolds and Reynolds

“Ralph is a very adaptive and creative employee who is able to understand & summarize an ambiguous situation and provide detailed feedback with excellent approach to problem solving. Ralph has proven his ability to think on his feet & deliver solutions that are acceptable to the toughest customers. It was a pleasure working with Ralph & to enjoy the confidence and enthusiasm he exuded.” July 24, 2006

Johnny Kaissieh, Senior Director, International & Corporate Services Operations; Business Manager for Latin America, Reynolds and Reynolds
worked with Ralph at Reynolds and Reynolds

“Ralph led in the “ideas” department and created the backdrop to implement your thought or desires as soon as it was required and sometimes sooner. Ralph’s forward thinking set the stage to launch new programs and ideas at a pace UN seen in our industry. The leadership Ralph showed in executing ideas and leading the sustainability of any project was unequaled!” July 23, 2006

Todd Sharun, Consultant, Reynolds Consulting Services
worked with Ralph at Reynolds and Reynolds

“Ralph has been a knowledgeable source about digital marketing for the automotive industry for a number of years, and someone I consult with when I write about online marketing for the automotive retail periodicals I write for. His insight into the dealership BDC and Internet sales strategies and technologies is excellent. Jim Leman, retail automotive writer at lemanBIZwriter.com” December 12, 2007

Jim Leman, Owner and Operator, lemanBIZwriter.com
was with another company when working with Ralph at Reynolds and Reynolds

“Ralph constantly came up with new/innovative ways to help everyone around him grow their knowledge and their professionalism. I personally owe a great deal of my success to Ralph always being there to take my calls, answer my questions and help me help my business partners.” June 16, 2007

Edward G. Sullivan, Executive VP of Training, BZ Results – ADP
worked directly with Ralph at Reynolds and Reynolds

“I had the pleasure of working with Ralph for quite some time and he was a detailed instructor and a thorough colleague who always was there to answer any questions you had to make you better at what you did.” May 21, 2007

Daniel T Veza, Business Consultant II, Reynolds Consulting Services
worked indirectly for Ralph at Reynolds and Reynolds

“As practice leader Ralph Paglia was responsible for the development of the materials for and the direction of consulting for in excess of 100 consultants. In this role Ralph was responsible for the creation of the Internet Lead Management Process for a major Asian automobile company and the BDC process for a major European automobile company. His leadership was vital to the success of both projects.” March 29, 2007

Jimmy Trentham, Consultant, Reynolds & Reynolds
worked directly with Ralph at Reynolds and Reynolds

“Ralph is a great person and produces superlative work. He is very personable and has detailed knowledge of the automotive industry. He has clear understanding of deadlines and can be counted on to produce consistent and high quality work.” March 16, 2007

Eugene Wada, Product Development Manager, Kelley Blue Book
was with another company when working with Ralph at Reynolds and Reynolds

“Ralph is a dynamic leader, speaker and facilitator and knows the automotive sales process as well as anyone I know.” March 9, 2007

Michael Israel, Product Manager, Reynolds and Reynolds
worked with Ralph at Reynolds and Reynolds

“During my time managing the technology of the Reynolds and Reynolds Dayton Customer Center I have had the privilege to work with Ralph and the projects he has managed. Ralph has a stellar attitude, and a true can do mentality. Ralph has an exciting personality. He delivers with success. His customers are always #1. I would like to recommend Ralph, as he has been a very positive influence to me and the way business should be. Sincerely, Bill McCarty Technology Product Management Reynolds and Reynolds” March 5, 2007

Bill McCarty, Product Management, Reynolds & Reynolds
worked with Ralph at Reynolds and Reynolds

“Ralph is a Team Leader, Solutions Consultant and a great Facilitator.” March 5, 2007

John Marziliano, Solutions Consultant, Reynolds & Reynolds
worked directly with Ralph at Reynolds and Reynolds

“Ralph truly understands the markets he covers. He has a unique ability to digest the insights and details and formulate actionable plans that deliver unquestionable results.” March 4, 2007

Top qualities: Personable, Expert, High Integrity

Sean Geehan
hired Ralph as a Business Consultant in 2004

“Ralph uses excellent methodology in bridging the gap between theoretical training and practical implementation.” March 4, 2007

Top qualities: Great Results, Personable, Creative

Karim Haji
hired Ralph as a Business Consultant in 2001, and hired Ralph more than once

“Ralph has deep knowledge of the automotive retail space. He is viewed as an expert by his clients and has a strong referral network. His knowledge of BDC processes and implementing and improving CRM strategies at the retail and OEM level is probably the best in the industry. I frequently turned to Ralph as a subject matter expert. Ralph could take over the reins at any dealership and transform them into a customer focused sales machine. Highly recommended!” March 4, 2007

Larry Newcomer, Director of Transformation Services, Reynolds and Reynolds
worked directly with Ralph at Reynolds and Reynolds

“.Ralph is an OUT OF THE BOX thinker who can help guide people to new and greater heights in regards to e-business automotive sales and processes. Ralph can make you perform better with out coming across as TELLING you rather helping you discover for your self” March 4, 2007

Matthew Clark, Business Consultant, Reynolds Consulting
worked with Ralph at Reynolds and Reynolds

“Ralph is a professional who cares about his customers and makes every effort to make sure each and every customer takes full advantage of the products they purchased. Ralph also is very easy going and great to work with.” March 4, 2007

Denny Frankenfield, Regional Sales Director, Reynolds&Reynolds
worked with Ralph at Reynolds and Reynolds

“Ralph was a go to person for the entire group for getting any type of reporting you wanted and he also had an enormious amount of knowlege about the computer and automotive business. Ralph was a pleasure to work with and be around.” March 4, 2007

Robert Arch, Senior Solutions Consultant, Reynolds & Reynolds (Canada) Ltd.
worked directly with Ralph at Reynolds and Reynolds

“The best part of working with Ralph was knowing the customer he would visit would always come away with better knowledge and better processes to enhance their own sales processes within their dealership. Ralph would be the very first person I would call upon if I were a dealer attempting to bring successful processes within the dealership! Ralph has the ability to communicate to all levels of people and those people in turn trust him as he has accomplished all of the same goals these people themselves are trying to accomplish! I whole heartedly recommend Ralph Paglia!” March 4, 2007

Robert Sherman, Strategic Account Solution Representative, Reynolds and Reynolds
worked with Ralph at Reynolds and Reynolds

“An amazing intellect with an even more amazing work ethic. Quite frankly, I’ve never seen anything like it. His focus on projects was second to none. I’ve witnessed Ralph put together detailed, significant, well thought through position papers in an evening….works that would reasonable take days to work through. I’ve also had the pleasure of assisting Ralph during some of his trainings. Remarkable as well. His depth of experience is consistantly well presented and organized., Combine that with his gregarious nature and you have a born teacher. I would unhesitaitingly recommend Ralph for whatever position he is seeking. I am hopeful, whatever company he finds himself with, will give hime enough responsibility to continue to challenge his intellect and his skills at creating organizations.” March 4, 2007

Jeffrey Silverman, Consultant, Reynolds & Reynolds
worked with Ralph at Reynolds and Reynolds

“Ralph is among the most talented people that I have ever met. He would be a huge addition to any orgainzation. He would be the 1st person that I would consider if I were looking for someone with his background.” March 4, 2007

Alan Fine, CRM Solutions Specialist, Reynolds and Reynolds
worked with Ralph at Reynolds and Reynolds

“Ralph is one of the most unique people currently working in the automotive or IT fields. He has a true passion for helping car dealers sell and service more customer by leveraging the power of web based tools. He consistantly performs at the highest levels and is willing to embrace new ideas.” August 8, 2006

Donna Bernstein, Project Manager, Reynolds & Reynolds
worked directly with Ralph at Reynolds and Reynolds

“Ralph has consistently shown the ability to stay on the ‘cutting edge’ of winning technology in the eCommerce Industry. He has proven himself to succeed not only in the corporate world but on the dealership level itself. Ralph will improve results in any venture that he has the opportunity to be a part of!” September 28, 2008

Al Mullins, Consultant Mgr, Half-a-Car/Reynolds & Reynolds
worked directly with Ralph at Reynolds Consulting Services

“Ralph Paglia is always on the “Cutting Edge of Technology” in the Automotive Industry. Ralph is either writing the book on Award Winning Processes or being written about in Automotive News, Ward’s Dealer Business, Digital Dealer, etc.” October 7, 2007

Tom de Encio, CRM SOLUTIONS CONSULTANT – Southern California, Reynolds & Reynolds purchased by UCS
was with another company when working with Ralph at Reynolds Consulting Services

“Ralph was our best Catalyst at Half A Car group. If we had a client that was difficult or needed extra attention, we’d send Ralph. We had more work than Ralph had time. Too often our clients would not allow him out of the stores, but keep him booked for many sessions. I would recommend him on any Dealership Process Training.” May 2, 2007

Tim Clay, Managing Partner, Clickmotive
worked directly with Ralph at Reynolds Consulting Services

“I had the opportunity to work with Ralph on numerous occasions while he was employed at Reynolds & Reynolds. We worked together on many customer issues and projects. He was great with customers and gained their trust and confidence quickly. He had a wealth of knowledge on Reynolds products and solutions as well as other products and solutions that were outside of Reynolds. I think that Ralph would be an asset to any company.” April 2, 2007

Theresa Clausing, Product Manager, The Reynolds & Reynolds Co.
worked with Ralph at Reynolds Consulting Services

“If you want something done, thoroughly, correctly and with style then give the job to Ralph. My other accolades apply to this position as well. Ralph always brought the same high level of enthusiasm and drive to every position.” March 29, 2007

Jimmy Trentham, Consultant, Reynolds & Reynolds
worked directly with Ralph at Reynolds Consulting Services

“Ralph was noted for his ability to convey critical ideas and strategies to automobile dealers and their sales teams. The training programs that Ralph and his teammates created were instrumental in the successful launch of FordDirect.com” March 22, 2007

David Kain, COO, FordDirect.com
managed Ralph indirectly at Reynolds Consulting Services

“Trust is not to be taken lightly. Ralph has earned the trust of thousands of dealers based on his experience and ability to teach them how to obtain results. Ralph’s versatility and capacity to understand needs vs. wants made him a TAS Consultant at Reynolds that earned trust with dealers. That dealer trust continues to follow Ralph to this very day.” March 16, 2007

Shaun Raines, Owner, Dealer Advisor
worked with Ralph at Reynolds Consulting Services

“Ralph is a great person and produces superlative work. He is very personable and has detailed knowledge of the automotive industry. He has clear understanding of deadlines and can be counted on to produce consistent and high quality work.” March 16, 2007

Top qualities: Great Results, Personable, Expert

Eugene Wada
hired Ralph as a Business Consultant in 2002, and hired Ralph more than once

“Ralph played a significant role in multiple projects for and with me within multiple retail and OEM accounts. Very strategic and influential, Ralph kept his eye of the customer objectives by offering leadership and change at the retail level. Bottom line, Ralph’s prescription for success ALWAYS gained positive, long-term business results that resulted in improved profits. Ralph’s character is beyond approach and always revered by those he met within my customer accounts. The proposals that he produces are detailed and complete. I fully endorse Ralph Paglia.” March 12, 2007

John Jackson, Enterprise Sales Group, Reynolds and Reynolds Company
worked with Ralph at Reynolds Consulting Services

“Ralph Paglia demonstrated excellent leadership skills in his role as TAS Consulting Team Leader. Ralph not only utilized his deep industry knowledge while training and mentoring his team; he also delivered with endless enthusiasm and with a relentless pursuit to make sure that everyone had the tools needed to ensure success. Ralph very much enjoyed working with both internal and external customers, and always made time, regardless of the time of day, to partner with anyone that needed help. Ralph’s commitment to excellence was undeniable.” March 12, 2007

Bob Meyer, Service Readiness Product Manager, Reynolds and Reynolds
worked with Ralph at Reynolds Consulting Services

“There were too many occasions as we were “breaking new ground” with the new processes within the Automotive indistry in which we and our clients stumbled. Ralph was our go to guy, he was called to “fix & improve” which he did and exceeded all expectations each time!” March 12, 2007

Todd Sharun, Consultant, Reynolds Consulting Services
managed Ralph indirectly at Reynolds Consulting Services

“Ralph opened up the value of the internet as a substantial source for additional business. He also showed us the importance of CRM to manage customer relationships and measure customer contact. Ralph’s training engages his students because he has credible experience doing what he promotes as best sales practices.” March 12, 2007

Top qualities: Great Results, Expert, Creative

Michael T. Trapasso
hired Ralph as a Business Consultant in 1998, and hired Ralph more than once

“Ralph exudes enthusiasm, passion and knowledge in all his efforts to help manufactures and dealers sell more cars. He is known for exceeding the expectations of his clients both in development and delivery of technology and processes.” March 11, 2007

Kenneth Karg, Senior eCommerce Consultant, Reynolds & Reynolds
worked directly with Ralph at Reynolds Consulting Services

“While Ralph served as TAS leader, the business practices he he developed allowed us maintain & grow our contracts with Ford and M/B. Without his processes, we would have not been able to serve our client to their expectations,” March 11, 2007

Mauro Schifino, National Dealer Acct Mgr, Reynolds & Reynolds
worked directly with Ralph at Reynolds Consulting Services

“”Ralph is one of the premier Business Development and Internet Sales System professionals in the automotive industry. His insight is not only unique but consistently on target every time. I would easily rank him in the top three in his field in the nation. His in-depth knowledge and the rare ability to implement his theories into success is unmatched in the automotive industry. I would highly reccomend Ralph to any business, automotive or otherwise that is serious about succeeding through improvement in their sales process and daily operations. To put in plain English Ralph has the knowledge and the experience to take any business to the next level and beyond regardless of their current level of production.”” March 3, 2007

Dennis Rushing, President / CEO, Dealer Cat Inc.
worked with Ralph at Reynolds Consulting Services

“Ralph organized, trained and supervised the team that I participated with while installing Business Development Centers in dealerships throughout the United States. I would gladly work with Ralph any time in the future.” July 24, 2006

Daniel T Veza, MASTER CONSULTANT, REYNOLDS CONSULTING SERVICES
reported to Ralph at Reynolds Consulting Services

“As a field consultant Ralph Paglia is without peer. His dynamic energy brings every client to life and the constant stream of value that he brings serves to increase his value visit after visit. Simply the best.” March 29, 2007

Jimmy Trentham, Consultant, Reynolds & Reynolds
worked directly with Ralph at HAC Group

“I enjoyed wotking with Ralph. He was very knowledgeable about the automotive industry, and would always help out any way that he could. He provided good thought leadership to the team.” March 5, 2007

Pat Steiner, Software Systems Analyst, Reynolds and Reynolds
worked with Ralph at HAC Group

“Ralph has the unique talents to generate value propositions at the car company level that will persuade their investments into projects for our company. Ralph is a thought leader in the eBusiness and eCRM automotive industry and has demonstrated success for the customers and business partners that he works with.” March 5, 2007

Bill Reilly, Director eBusiness Consulting, Cyber Car, Reynolds
managed Ralph at HAC Group

“Ralph is goal oriented and a hard working associate who is able to quickly grasp and assess business situations and opportunities and develop and execute plans to get the needed results. He is a pleasure to work with and certainly provides a good atmosphere for a working environment and is a great team member. I would highly recommend Ralph to any organization as he would a very positive asset and I would certainly be happy to work with him at any time in the future if the opportunity arises.” March 3, 2007

Johnny Kaissieh, Director of Operations and Integration, Reynolds and Reynolds
managed Ralph indirectly at HAC Group

“Ralph is one of the premier Business Development and Internet Sales System professionals in the automotive industry. His insight is not only unique but consistently on target every time. I would easily rank him in the top three in his field in the nation. His in-depth knowledge and the rare ability to implement his theories into success is virtually unmatched in the automotive industry.” March 3, 2007

Dennis Rushing, President / CEO, Dealer Cat Inc.
was with another company when working with Ralph at HAC Group

“I have worked with hundres of people in my career and I will say that Ralph Paglia ranks as one the most Energetic, knowledge people I have ever been associated with. Ralph is someone who I am proud to know as a colegue and a friend. Ralph is the epitome of a professional, I would fully endorse and recommend Ralph to anyone.” March 2, 2007

Edward G. Sullivan, Executive VP of Training, BZ Results – ADP
worked directly with Ralph at HAC Group

“Ralph is one of the nations most highly accomplished, energetic, get things done people in automotive retailing. His process consulting, CRM and e-commerce knowledge and achievements are second to none.” March 2, 2007

Steven Swink, Account Manager, Reynolds & Reynolds Company
worked directly with Ralph at HAC Group

“Ralph brings a wealth of knowledge and expertise into the automotive industry. His excellence in eBusiness technology and processes are second to none.” March 2, 2007

Top qualities: Great Results, Personable, High Integrity

David Gonzalez
hired Ralph as a Business Consultant in 2002, and hired Ralph more than once

“Ralph is one of the most Dynamic, Interesting, and Insightful speaker you will hear regarding Automotive Dealership Processes. He has years of blood, sweat, and tears in the Automotive trenches. He was instrumental in guiding many Mega Dealers to success in the BDC department. He sets the bar high and then Walks the Walk to get it done.” March 2, 2007

Tim Clay, Managing Partner, Clickmotive
worked directly with Ralph at HAC Group

“Ralph is an excellent addition to any team. Ralph’s knowledge and understanding of the automotive market (retail and wholesale) is quite extensive. Having worked with Ralph in the past, I was able to witness first hand how quickly Ralph was able to quickly diagnoss and solve problems in the automotive space. He is extremely well versed in Automotive CRM (at both the retail and wholesale levels). Having seen him first hand with OEM’s, his ability to articulate common problems and efficient sollutions is incredible. Regards, Alain” March 2, 2007

Alain Sabbah, Director, OEM Sales Group, Reynolds and Reynolds
managed Ralph indirectly at HAC Group

“I had the pleasure of working with Ralph for several years as we were developing our CRM product. We used Ralph and his insight to help drive a solution that is one of the best in it’s space. Ralph’s knowledge of the automotive industry is tremendous and he has helped, not only my career, but the careers of many others through his leadership.” March 2, 2007

Mark Blumenfeld, CRM OEM Solutions Product Manager, Reynolds and Reynolds
worked with Ralph at HAC Group

“Ralph is like an un-stoppable force of nature! Whatever he sets out to do, he does with gusto – and I’ve never seen him fail! Ralph eagerly embraces new processes, technologies and techniques to bring cutting edge discipline to whatever he does.” March 2, 2007

Ray Myers, CTO, ClickMotive
was with another company when working with Ralph at HAC Group

“I worked with Ralph and found him to be energetic and knowledgeable. I later attended a seminar at which Ralph was the keynote speaker and found that, if possible, he had increased his knowledge base, energy level, and presentation skills. He has always proven to be a loyal associate and sincere friend. I consider myself to be fortunate to be acquainted with Ralph.” March 1, 2007

Paul Berends, Cyber Car eBusiness Consultant at HAC Group, Cyber Car
worked directly with Ralph at HAC Group

“Ralph was THE project expect we always went ito regrards to Ford Motor Co. & their internet pactices.When we would develop a scope of work for Ford, Ralph was ALWAYS the the project matter expect behind our successful proposals to Ford.” March 1, 2007

Mauro Schifino, National Dealer Acct Mgr, Reynolds & Reynolds
worked directly with Ralph at HAC Group

Additional Information

Websites
Interests
Automotive eBusiness development for sales, service, parts and accessories. Digital Advertising, including Search Engine Marketing (SEM) and Search Engine Optimization (SEO). Web Site development for eCommerce. Car Company business development.

Groups and Associations

Association of Automotive Internet Sales Professionals (AAISP), Google AdWords Certified Professional, General Motors Standards for Excellence (SFE), Ford and Lincoln Mercury Digital Advertising Program for Dealers, Automotive Digital Marketing (ADM) Professional Community

Honors and Awards
Certified Technical Trainer (CTT), Reynolds Consulting Services Consultant of the Year for 2001, AAISP Internet Sales Management 2007 National Award recipient. Digital Dealer Magazine cover story for April 2007. Google Certified AdWords Professional. GM Standards For Excellence (SFE) and Certified Internet Dealer (CID).

Contact Settings

As the Director of Digital Marketing Solutions at ADP Dealer Services, I am responsible for OEM and National Account business development. With over 20 years of experience at Tier 1, 2 and 3 automotive marketing, and over 12 years of digital marketing, CRM and eBusiness experience, I offer unique skills, solutions experitise and experience to car companies and enterprise class dealer groups. You can reach me via email at rpaglia@gmail.com or ralph_paglia@adp.com, and on my cell phone at (505) 301-6369. You will find me very helpful at crafting Requests For Proposal (RFP) and Requests For Quotes (RFQ) for use by your purchasing department when applicable, and in assisting you on developing a list of high quality suppliers of specific digital marketing components, including both ADP business units and the most respected ADP competitors.

Interested In

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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